(NewsUSA) – Today’s car shoppers want it all — style, luxury, efficiency, and reliability. The subcompact SUV segment continues to be popular, but there is a new option on the market — the 2023 Kia Sportage. The Sportage, Kia’s longest running nameplate, debuted the redesigned model at the 2021 Los Angeles Auto Show. The updated Sportage offers eco-appeal with an 8 percent improvement in fuel economy over previous models, despite its larger size. “While Kia moves purposefully toward electrification, we are further strengthening the Sportage lineup by adding a variety of options suited for all different kinds of customers,” says Sean Yoon, president and CEO, Kia America, Kia North America.“The tremendous success formula of our current stable of SUVs has been infused into every ounce of the new Sportage, transforming it into a leader of the pack with its cutting-edge design, adventurous capability and desirable in-car technology,” Yoon emphasizes. The company’s design philosophy for the new Sportage is an “Opposites United” theme that combines futuristic and rugged elements for a look that’s sleek, but sporty. Click here to view video.Distinctive features of the Sportage include: – Looks. The Sportage design is available in adventure trims (the X-Line, Sportage X-Pro, and X-Pro Prestige) that showcase the Sportage AWD’s 1.5-inch increased ground clearance, all-terrain tires, and multi-terrain mode AWD system. – Luxury. The new Sportage offers upgrades in comfort as well as power and style. Key features include dual panoramic curved 12.3-inch display screens, angular air vents and smart story solutions. – Size. The Sportage is larger than its predecessors, with enhanced rear-seat legroom and the largest rear-cargo capacity in its segment. – Safety. Key safety features on the updated Sportage include eight standard Advanced Driver Assistance Systems (ADAS), including newly available features such as 360° Surround View Monitor with 3D View and live-feed Blind-Spot View Monitor within instrument cluster.Visit kia.com for more details about the 2023 Sportage and other Kia vehicles.